Wildfire Sponsorships

Date Posted: 10 October 2023

Every year, Wildfire Sports & Trek sponsors various races, events, charities and, in exceptional circumstances, athletes.

We firmly believe in supporting Australians who share our values of spirit, adventure, dedication and good sportsmanship.

Here are some of our latest sponsorships and exciting events:

Participants in the River Run 100


River Run 100
River Run 100 was established in 2013 as an event to raise money and awareness for cancer. River Run 100 is held along the beautiful Brisbane River and caters to a wide range of participants as they offer 5k, 10k, half marathon, marathon and a 7 hour enduro event. Wildfire Sports were proud to sponsor River River 100 in 2023 with prizes, freebies, prize money and hosting the River Run 100 crew in store so participants could pick up their race packs ahead of the event. We loved being involved with an event that does so much for the community, looking forward to the next River Run 100.


Brisbane Trail Runners


Brisbane Trail Runners
The Brisbane Trail Runners is an established group of friendly explorers from Brisbane and surrounds. Their events cater to everyone from beginners to experts, and you're likely to spot their colourful singlets on many a SEQ trail outing or race day.

Wildfire is a long-running sponsor of the Brisbane Trail Runners, first sponsoring the group in 2015!


Participants in the Wildfire Raid


Wildfire Raid
Queensland's premier 'sprint-length' adventure race, with 3 or 6 hour course options. Teams must navigate the course using a map and compass on a route of their own choice, attempting to collect as many or as few checkpoints as they wish, while trekking, mountain biking, kayaking and even completing a few mystery disciplines.

We've sponsored the Wildfire Raid since its inception - hence the name! 2023 marks the sixth year of this unique event.


Weipa Running Festival

Weipa Running Festival
The Weipa Running Festival is held in the coastal township of Weipa in far north Queensland and hosts 5 different races; marathon, half marathon, 10km, 5km and fun run. The marathon and half marathon are open to individuals and teams. An additional challenge which has proved popular is the grand slam, where all race distances are run separately.

Wildfire is proud to have sponsored the 2021, 2022 and 2023 festivals, supplying a number of prizes for category winners.


Cooroy Mountain Park - Dash for Cash
The Cooroy Mountain Park- Dash for Cash is a 5km trail run for runners of all abilities. With a combination of single track, cross country and some paths, it’s a well varied course with an elevation of 289m. Located a 30 minute drive out of Noosa, the view from the turn around point at the Cooroy Mountain Park Lodge provides a great panorama of the surrounding Sunshine Coast. 

Wildfire has supplied prizes for the 2022 & 2023 events.



Wondai Country Running Festival
Located 3 and a half hours north-west of Brisbane, Wondai is a small rural town which will be hosting the Country Running Festival, combining small town hospitality and physical activity. In addition to the marathon, half marathon, 10km, dash-for-cash, family fun run and an all-abilities race, there will also be two forest trail runs; 21.1km and 11.1km. A family-friendly weekend with market and food stalls, rides, live music, plus displays at the timber museum and Wondai Art Gallery.   

Wildfire has supplied prizes for the 2022 Festival.

Toohey Trail Run



Griffith Sport Toohey Trail Run
This scenic all-terrain race takes place in Toohey Forest, next door to Griffith Uni's Nathan Campus. Participants from all over SE QLD choose distances from 5km to half marathon

Wildfire is a proud sponsor of this event, and has provided over 800 small prizes for participants, as well as discounted entries for our social media followers.


2021 Nominee for Best Small/Medium Retailer
In 2021, Wildfire Sports & Trek was honoured to be nominated for the award for Best Small/Medium Retailer at the Power Retail All Star Bash. 

The All Star Bash was attended by a large range of inspirational representatives, and although we didn't win our category, we're thrilled to have been a part. We're angling to win that coveted 'Best Sports & Outdoors Retailer' trophy one day!

QLD Open/Masters Boulder Titles
(Sport Climbing Australia)

The QLD Open Boulder Titles are held to determine the QLD Open and Masters bouldering champions, and is the qualifying event for the Open National Championships.

Wildfire is a sponsor of the event for 2021 and offered 1 major prize plus a pile of lucky door prizes on the day.


Cystic Fibrosis Queensland - Sporting Heroes of the Month
CF Queensland is a local charity which runs a number of programs aimed at improving the lives of Queenslanders with cystic fibrosis, a condition which impacts lung function - making staying active that much harder!

Wildfire is a sponsor of CF Queensland's Sporting Hero of the Month program, which celebrates children with CF who use sports as a regular physical activity. 


Foundation for National Parks & Wildlife
The FNPW is an Australian charity, focused on raising and allocating funds to a wide variety of causes, including revegetation and wildlife rehab after bushfires, and protecting and expanding our National Parks.

As part of our 10th birthday celebrations in April and May 2021, Wildfire raised $4,180 for FNPW, enough to plant over 400 new trees, or sponsor several rehabilitation projects.

Runners in the QUT Classic event
QUT Classic
An annual all-inclusive run that supports the QUT Learning Potential Fund, which helps to provide scholarships and opportunities for low-income students to attend university. Wildfire sponsored the QUT Classic Wildfire 1km Run that was tailored for kids and families.

We provided a free gift for all participants in the 1km event in 2019, and gave free ASICS and Saucony kids' shoes away to the race winners.


Running Heroes

Running Heroes
Running Heroes is an app and large community of runners, offering amazing prizes and rewards for pushing yourself and running just that little bit further. Join their community and earn rewards for running today! Wildfire runs challenges on Running Heroes, as well as offering select discounts to unlock with your reward points.

In 2020, we challenged the Heroes to run 30km total on trails in 3 weeks. Almost 1,500 runners completed the challenge, and we gave away over $1,000 in prizes to four lucky winners.

In 2021, we set the challenge to run 4x 8km in 2 weeks. The Heroes rose to the challenge, with over 1,200 finishers. Eleven winners received vouchers and gift packs worth over $100 each. 


Brisbane Trail Ultra PosterBrisbane Trail Ultra Festival
2019 marked the inaugural Brisbane Trail Ultra and Festival, with 30km 60km, 110km and 100 mile races. This course is amongst the most picturesque and challenging trail ultra marathons in Australia, with generous sections of vertical gains and losses.

We were the local trail running retail partner for the BTU - if you attended, you would have worn our name on your race singlet. We were also BTU's local gear check partner: we checked over mandatory gear, provided advice on correct gear for your event, and offered competitive prices on top-quality trail running gear.


AUSMTBO Championships Starting Line

Australian Mountain Bike Orienteering Championships
The Australian MTBO Championships have 4 main events: Mass Start, Sprint, Middle and Long Distance.

Wildfire is a proud sponsor of the Australian MTBO Championships. We also contribute prizes to the winners.




A car participating in the QLD Variety Bash

Variety Bash Queensland
The iconic Variety Bash is a charity motoring adventure, with mates (Bashers) driving 30+ year old cars through regional Australia in support of Variety, the Children's Charity that empowers sick, disadvantaged or special needs children to live, laugh and learn.

Wildfire is a proud sponsor of the Variety Bash.


Participant in the Smiddy Fun Run

Smiddy Fun Run
This annual fun run helps to fund lifesaving cancer research at the PA Hospital Campus. It s held in memory of former PA Hospital physiotherapist, triathlete and runner Adam Smiddy, whose life was cut short at 26 years old by an aggressive melanoma in 2006. All fitness levels and all ages can take part in this fun run over a 5km or 2.5km distance.

Wildfire is a Gifts in Kind sponsor, giving away top-quality hydration vests and race hats as prizes.



Runners by Duval Dam

Duval Dam Buster
This trail run in the heart of the New England High Country explores the beautiful Dumaresq Dam and Mt Duval areas near Amidale, NSW. Armidale is the highest city in Australia, and the race starts at 1000m above sea level. 3km, 8km, 15km and 30km distances are available.

Wildfire is contributing hydration belts as prizes for the winner in each race category.





We are very selective in who we sponsor, but feel free to email us at enquiries@wildfiresports.com.au to submit a sponsorship proposal if you think you have that adventurous flair to catch our eye!