Altra Focus

Date Posted: 1 August 2023

This month we are celebrating a brand we've carried since the very beginnings of Wildfire, a giant of cushioned, zero drop running shoes: Altra!

Whether you've been with Altra since the Adam & Eve or you're just considering giving them a try, there's an Altra shoe for a wide variety of runners.

Road, Gym & Race

Shop Road, Gym & Racing Altras

What our staff have to say about them:

Torin Luxe "Love my Torin Luxe, a super comfy shoe for working on my feet, and transition smoothly to an afternoon run!" - Morgan, Marketing
Torin 5.0 "The Altra Torin 5.0 is a great go to shoe for all activities. Whether your on your feet all day, going for a morning run or running around after the kids, the max cushioning provides hours of comfort underfoot and the wide toe box provides space for foot expansion all day long. It’s a shoe I’ll regularly recommend to customers wanting both comfort and space in a shoe. Looking forward to the Torin 6.0 arriving later in the year. Will definitely need to upgrade." - Michael, Floor
Vanish Carbon "Finally, a super shoe made for midfoot and forefoot strikers! The first time I tried on the Altra Vanish Carbon shoes, it was as though I had put on a bionic suit for my feet. Despite being a zero-drop shoe, the rockered yet bouncy midsole instantly put me on my toes and made me want to run. The carbon plate provides enough stiffness for efficient running, yet provides pop when you need it - especially when sprinting or running uphill. Despite the high stack height of the shoe, it is quite stable when cornering, thanks to the wide base, FootShape last, and the three-pronged carbon plate. After running three half marathons and smashing a previous PB by nearly two minutes, I am truly impressed by this shoe. This shoe is a contender!" - Alex, Products


Trail & Hike

Shop Trail & Hike Altras

What our staff have to say about them:

Lone Peak

"These shoes deliver a soft, yet responsive ride; lightweight and aggressive enough for technically challenging tracks, as well as offering a good amount of support and cushioning for all day hikes." - Lindsey, Floor
"Lone Peak are my go to trail shoes: with their wide toe box, my toes actually have room to move. " - Jess D, Floor
"Light, flexible, durable, waterproof and an extra wide toe box are some of the excellent qualities of the Lone Peak boots. I have put over 700km in my Altras. Suitable on all terrains and extremely comfortable. Went up half a size on my normal low-cut Lone Peak, to gain some extra toe room for hiking on serious downhills." - Bruce, Floor