| Mizuno | Running & Netball Shoes

For over a century, Mizuno has been redefining performance across the world of sport. Born in Osaka, Japan in 1906, the sportswear brand was founded by brothers Rihachi and Rizo Mizuno - inspired by the rising popularity of baseball in Japan. What began as a small family business crafting baseball apparel has since evolved into a global name trusted by athletes in running, netball, football, golf, volleyball, tennis and more.

Mizuno’s deep sporting heritage is matched by an unwavering commitment to innovation. From their first track and field cleats in 1928 - a pivotal turning-point of the brand - to the high-tech performance Mizuno running shoes seen today, Mizuno prides itself on their passion and respect for craftsmanship, athlete feedback and technological advancement to refine and evolve. Mizuno's technologies are engineered not just to support athletic performance, but to inspire athletes of all levels to reach further.

Through decades of research, Mizuno has remained committed to its mission, with a focus on “contributing to society through the advancement of sporting goods and the promotion of sports”. They believe in the power of sport to uplift, empower and unify - and it’s evident in every product they create.

In 1983, the Mizuno RunBird logo was launched. According to Mizuno it symbolises the “Japanese concept of a universal approach to sports with unlimited space and energy”. In 1997, that philosophy reached new heights with the release of the Mizuno Wave Rider, a shoe that redefined the balance between cushioning and stability. Today, its evolutions remain flagship models among Mizuno running shoes.

Mizuno’s proprietary Wave Technology sits at the heart of this success. It uses a wave-shaped plate to absorb shock and distribute impact evenly from heel to toe, delivering both cushioning and intuitive stability in one elegant design. The evolution of this concept brought forth Foam Wave, a dual-layered midsole that provides a luxuriously soft, cloud-like ride without sacrificing responsiveness or control.

Introduced in 2020, Mizuno Enerzy is a midsole material integrated into many of Mizuno's new running shoes. Enerzy is engineered for resilience - it maximises energy return while maintaining a light, soft feel underfoot, helping runners stay agile, efficient and comfortable over long distances.

Mizuno running shoe uppers are just as thoughtfully constructed. Engineered Airmesh uppers wrap your feet in breathable comfort, while Waveknit uppers offer a sock-like fit that adapt to every movement with a balance of structure and stretch. Select Mizuno trail running shoes are equipped with Gore-Tex (GTX) membranes for complete waterproof protection, so you don’t have to put a pause on your performance in wet weather. Underneath, flex grooves and high-durability outsoles offer reliable traction and flexibility across varied terrain. 

When it comes to choosing netball shoes, Mizuno netball shoes are considered some of the best in the game, trusted by both netball beginners and professionals for their stability and grip during high-intensity play. These strategic designs allow you to master swift pivots and direction changes, while replicating the comfort of some of Mizuno’s best running shoes. With shock-absorbing midsoles to cushion hard landings and court-specific support to reduce your risk of injury during side-to-side movements, Mizuno netball shoes offer an ideal partnership to help improve your shooting and passing - from netball drills to competition on the court. 

Alongside performance, sustainability is a key focus for Mizuno. Mizuno is actively working to reduce environmental impact, aiming for carbon neutrality by 2050. Since 2022, all Mizuno shoe boxes have been 100% recycled and recyclable - a small milestone toward a larger goal. 

At Wildfire Sports & Trek, we choose brands that match our passion for adventure and performance - and Mizuno is a perfect fit. With a reputation for producing some of the best netball shoes on the market and a lineup of comfortable men’s running shoes and women’s running shoes for every surface and goal, Mizuno brings unmatched quality and contemporary design to every athlete. Whether you’re just starting your fitness journey or pushing the limits of elite competition, Mizuno is here to help you move forward - with purpose, innovation and joy.